i have a passionate obsession with greeting cards. i collect and adore them. and while hallmark has it's place in this world, i much prefer hunting through the shelves of the more art infused stationary stores. salt lake is seriously lacking in this department so every time i pass a seemingly treasure filled store during one of my various travel adventures i can't help but stop and stock up.

but even with my love for card buying and sending, last week i found myself in a pinch as i had completely dropped the ball and forgotten to send one of my favorite people that perfect birthday card. feverishly i turned to the internet in search of something fantastic.

i didn't get very far before i was completely discouraged and overwhelmed by all the ugly contained within this incredible web. i gave up that day, but then... a few days ago i stumbled up on this heaven...of course the site hasn't launched yet, but at least we're close to having some beauty and art in the ecard world!

image via {frolic}